In Guatemala, approximately 40% of the population is Indigenous, and these communities face significant challenges such as extreme poverty and social marginalization, despite their rich cultural and linguistic heritage. 
This book about Tita directly addresses these realities by presenting the story of a girl from a humble background who becomes an entrepreneur, offering an inspiring model of perseverance and creativity. Although the book focuses on the Indigenous experience, it is designed to motivate children of all backgrounds, promoting economic understanding and reading skills development while reinforcing cultural identity and providing universal lessons on entrepreneurship.
Do not go where the path may lead, go instead where there is no path and leave a trail.
- Ralph Waldo Emerson